Intersign

What the client needed,

and what we built.

A capable trade business whose presentation said "small operator" while its work said otherwise. To win builders, architects, and developers, the brand had to look like a company those clients could confidently specify.

Repositioning first: leading with capability, process, and finished projects rather than price. Then content built for a B2B audience — project documentation, install photography, and the kind of proof that decision-makers forward to each other.

The digital presence was rebuilt to match: a coherent identity across the site and socials, so every touchpoint supports the upmarket move instead of undermining it.