MD Media
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PROD_07

Releeph

Brand and campaign work for a product launch. Identity, content, and the story that carries a physical product into market.

the brief

client
Releeph
services
Brand Strategy · Content Production · Campaign
industry
Product

What the client needed,
and what we built.

A physical product entering a market where the difference is felt in the hand — which is exactly what a feed can’t do. The brand had to communicate texture, quality, and intent through a screen.

Brand strategy and campaign built together: positioning the product around the problem it quietly solves, then producing launch content that shows the product in real use rather than on a white background.

Campaign assets were designed as a system — hero film, cutdowns, stills, and social formats all from one production cycle.

the result

what changed

01
A product brand with a coherent world around it from day one: launch content, campaign assets, and an identity that scales past the first release. Full campaign detail published once final results are confirmed with the client.

Next case study

Alia Fragrance